Fifth first got its pink facade in the 1980s, when then-owner Noel Tursi took a cue from his longtime companion Celeste Martin, who had, by that point, already bathed 114 Waverly Place (now owned by The Novogratz, as above) in a rosy hue. “People just love being near the pink house.”Ģ18 E. “I have a ton of photos on my phone of every person who has visited who wants their photo out on our stoop,” she says, adding that they often hear passersby exclaiming over the facade. The couple moved into a one-bedroom garden unit two years ago, and have only become more enamored with their cotton candy-colored home. “I told all my friends it was a Barbie princess house in New York,” says Nixon. The pink facade was an immediate draw when Georgia Nixon, 29, and Jason Kodym, 38, first viewed their apartment at 218 E. East Village neighbors Joel Gillman and Lindsey Testolin (on the left side of the stoop) and Georgia Nixon and Jason Kodym (on the right side of the stoop) say their pink building (right) is an Instagram magnet. “I wish they would repaint the whole thing.” 218 E. “I like the pink,” says Zippel, 53, who has enjoyed his live/work space in the building since 2003. In fact, after a fire damaged part of the facade in 2014, that portion was repainted a slightly different shade. The pink was a 1990s upgrade, suggested by the previous owner’s wife.Īs Alfred Goldman told The New York Times in 2011, it was “just an ugly building,” and his wife, feeling inspired from a recent trip to Florida, felt a fresh coat of paint would cheer up the “dreary” neighborhood.Īnd while the LPC will likely require the color to change if the building is ever renovated, it’s safe for now. Today, the upper-level lofts are home to artists like Egon Zippel, who lives in a 2,800-square-foot apartment on the fourth floor with his wife Johanna Schwarzbeck.
On the Lower East Side, there’s another landmarked structure with a pink facade: a five-story loft building with a rounded corner and partial cast-iron facade at the corner of Orchard and Grand streets.Ĭonstructed in 1886 as the Ridley & Sons Department Store, it was occupied by garment manufacturers during the 1930s. Artist Egon Zippel has happily occupied a live-work loft at 319-321 Grand St. We’re petitioning to keep the pink.” 319-321 Grand St. “Throughout the entire city, it’s known as the pink house. “We’re fighting them to keep it pink,” Robert says. It also happens to be the couple’s first project that is landmarked, and, as a result, they’ve run into an unexpected complication: the Landmarks Preservation Commission (LPC) wants to do away with the beloved pink and see it painted brown, the original color when the home was built in 1826.īut it’s been pink for 50 years, and The Novogratz want it to stay that way. “This is our ninth townhouse in Manhattan, and it’s the most special townhouse you’ve ever seen,” says Robert. Robert describes their vision as “Gucci meets Royal Tenenbaums” - classic, cool, colorful. Inside, the couple, who have seven kids, found rooms just as whimsical as the facade, cloaked in emerald and mint greens, teal and blush - and even red Scalamandre zebra wallpaper. (The famed facade is currently hidden under scaffolding.) The nearly 200-year-old home hadn’t been touched in decades, and The Novogratz, as the design duo is known, have embarked on a gut renovation to turn the 5,410-square-foot structure into their family home. “Pink is our favorite color,” says Robert Novogratz, 57, who, with his wife Cortney, 48, became the fourth owners of coral-colored 114 Waverly Place last summer when they bought it for $8.5 million from the estate of late neighborhood fixture Celeste Martin.
114 Waverly Place Interior design power couple Robert and Cortney Novogratz (left) are in the midst of renovating Greenwich Village icon 114 Waverly Place (right). 15th St., remain a mystery.īut they all inject a little joy - and love - into the streetscape. Some, like the townhouse at 114 Waverly Place, have been pink for decades, while others, like the West Village’s quirky Palazzo Chupi, are more recent additions to the skyline.Ī few, highlighted here, have fascinating backstories. Stephen YangĪcross downtown Manhattan, amid the brownstones and tenement buildings, sit a handful of rosy structures beloved by neighbors and passersby. Pink architecture may be more associated with the Art Deco facades of Miami Beach, but New York City has a handful of bubble gum-hued buildings of her own.
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